Web AR Vs Mobile AR-Which one to choose and why?
This article tells the advantage of web AR and Mobile AR. Read on to know which you should choose in web AR Mobile AR and why?
Augmented Reality is one of the best entrants in the tech industry. Over the years it has been expanding continuously in terms of reach as well as innovation. For an amateur Augmenter Reality is a tech innovation that allows superimposing an artificial or animated object in the real environment. AR has been gracefully embraced by some of the big giants such as Zara, Snapchat, Coco-cola, and many more. Augmented Reality has stepped into multiple fields with time such as gaming, entertainment, education, food industry, furniture enterprises, and more. You can have a look at yet another dynamic new entrant usability here https://inaugment.com/the-huge-shift-that-awaits-in-ar-vr-space-in-india-with-the-launch-of-jio-glass/
Web AR was introduced in the AR industry a year back, since then it has been a buzzing topic. Are you also curious about the fantastic possibilities that can be applied with the introduction of web AR? Do you want to know the best features and usability of mobile AR? Well, great! Here, let us, deep-dive, into the much popular topic Web AR vs Mobile AR:
Web AR Vs Mobile AR :
What is Mobile AR?
Mobile AR is a medium to access the augment Reality content. A user uses mobile applications to get a rich experience. It has been prevailing in the market for years with no signs of signing off. Advantages of mobile AR:
- Better control:
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Collection of user data
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Offline usage
What is web AR?
To start with, as the name implies web AR means web-based AR. Web AR allows users to experience Augmented Reality content directly in the browser within the webpage. Initially, AR is restricted to only mobile implication. This imposed limitation did not allow the AR to grow in every dimension. The new development has opened the door for numerous new opportunities in the AR industry. With mobile AR having its own advantage, let us put some light on benefits offered due to web AR: Image source: https://www.groovejones.com/web_ar/- Frictionless access:
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A pool of opportunities for marketers, advertisers, content creators:
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Increases Return of Investment (ROI)
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Improves web traffic:
A face-off between Web AR and Mobile AR!
Here, is a precise comparison between Web AR vs Mobile AR which will help you in choosing the apt for your project:- Mobile AR gives the control to user and owner, unlike Web AR where a user has to experience in the same format as uploaded on the web.
- Mobile AR gives a customized experience by collecting user credentials, unlike Web AR.
- Web AR has the potential to increase marketing by leaps and bounds which is not possible through mobile AR.
- Web AR has made access to content easy and frictionless whereas mobile AR allows limited use.
- Just a click is enough to access the AR content with the help of web AR. In the case of mobile AR, a user needs to go to play store, install the application, and scan to get access which is a long procedure for this hectic world.